Project Name: Aiti Worksop Brand Design
Designer: Gabriela Mariscal
Äiti Workshop is the home studio space and mobile on-site workshop owned by Hillsboro artist and mom, Julie T. Dexter. Products such as jewelry, greeting cards, and decorations can be purchased at local shops and seasonal markets.
Long-time art teacher Julie Tervo Dexter decided take a break from full time teaching to be able to be more present for her own kids. The resulting business of teaching art workshops and selling her own art and jewelry is Äiti Workshop (Äiti means “mom” in Finnish).
Julie came in with a rough sketch of what she was looking for, we wanted to incorporate her Finland heritage into the design.In Northern Finland, the fox is said to conjure the aurora borealis while it runs through the snowy hills. I came up with a brief and simple branding guide so she could take her business to the next level. You can find her at local Markets, Art Walks and her personal studio.